Best Salesforce Alternatives in 2026

Looking for Salesforce alternatives? Compare features, pricing, and real user reviews of the top CRM tools.

Why look for Salesforce alternatives?

Salesforce is a solid CRM tool starting at free. But it's not for everyone. Common reasons to switch: pricing scales too fast, missing features your team needs, or a competitor simply fits your workflow better. Here are the top alternatives based on our research.

Pipedrive

CRM

Sales-first CRM with visual pipelines, activity-based selling, AI assistant, and 500+ integrations. Plans from ~$14/seat/mo annual (Lite); add-ons for leads, docs, campaigns.

From $14/mo subscription
free tier: ✗ api access: ✓ mobile app: Geo-routing integrations: 300+ custom objects: ✗
Try Pipedrive

HubSpot

CRM

Customer platform with free CRM plus Marketing, Sales, Service, Content, and Data hubs. Starter from ~$7/seat; Marketing Pro from $800/mo; Breeze AI credits.

From Free freemium
free tier: ✓ api access: ✓ ai features: Breeze AI integrations: 1,500+ custom objects: ✓
Try HubSpot

Copper CRM

CRM

The CRM built natively for Google Workspace. Copper lives inside Gmail, Calendar, and Drive — automatically capturing contacts and interactions with zero data entry. Designed for agencies, consultancies, and relationship-driven businesses.

From $32/mo subscription
mobile app: ✓ email tracking: ✓ lead management: ✓ task automation: ✓ custom pipelines: ✓
Try Copper CRM

Freshsales

CRM

The sales CRM with built-in phone calling in 90+ countries on every paid plan. Freddy AI scores leads and flags at-risk deals — but the $9 to $39 price jump from Growth to Pro is steep, and theres no weekend support.

From $19/mo freemium
mobile app: ✓ deal management: ✓ sales automation: ✓ email integration: ✓ contact management: ✓
Try Freshsales

Zoho CRM

CRM

Sales CRM from Zoho with free tier (3 users), Standard from $14/user/mo, Blueprints, Zia AI, and deep Zoho suite integrations for SMB and mid-market teams.

From Free freemium
mobile app: ✓ deal management: ✓ email marketing: ✓ lead management: ✓ sales forecasting: ✓
Try Zoho CRM

Salesforce Sales Cloud

CRM

Salesforce Sales Cloud is enterprise CRM for leads, opportunities, pipeline, forecasting, and AI (Einstein/Agentforce). List pricing Free–$550/user/mo annual.

From Free subscription
mobile app: ✓ email integration: ✓ sales forecasting: ✓ reporting analytics: ✓ customizable workflows: ✓
Try Salesforce Sales Cloud

Close

CRM

A sales CRM built for speed with built-in calling, SMS, and email. Close eliminates the need for separate phone systems with native VoIP, power dialer, and AI call assistant — designed for high-velocity sales teams and SMBs.

From $109/mo subscription
sales CRM: ✓ integrations: Zapier, etc. SMS messaging: ✓ custom fields: ✓ lead management: ✓
Try Close

Not sure which CRM tool is right for you?